Priority Strategy Of Tourism Development Of Siau Tagulandang Biaro Island Regency

Jozef Raco

doi:10.24912/jm.v28i3.1943

Authors

Jozef Raco Management Department, Faculty of Economics, Universitas Katolik De La Salle, Manado

DOI:

https://doi.org/10.24912/jm.v28i3.1943

Keywords: Siau Tagulandang Biaro; AHP; Fuzzy; Tourism; Cleanliness.

Abstract

The recovery of the tourism industry requires the Siau Tagulandang Biaro Islands Regency to reevaluate its strategy by identifying critical development priorities. That is the aim of the study, which applies the Analytic Hierarchy Process (AHP) and fuzzy-AHP methods. The analysis would serve to identify the key factors and establish strategic recommendations. The results show that facilities are the highest criterion (thirty-four point seven per cent AHP; thirty-four point four per cent Fuzzy-AHP). The global weight calculation shows that Maintaining the ecosystem and cleanliness of beaches/lakes/hot springs are priority elements (eight point six per cent AHP; eight point five per cent Fuzzy-AHP). The sensitivity analysis shows that the results could be more robust, consistent, and stable. These results indicate no significant difference between the AHP and Fuzzy-AHP methods. The tourism development strategy for Siau Tagulandang Biaro Regency must prioritise improving the cleanliness and health of tourist destinations. This research answers an essential problem for the Siau Islands Regency government, Tagulandang Biaro.

Author Biography

Jozef Raco, Management Department, Faculty of Economics, Universitas Katolik De La Salle, Manado

jraco@unikadelasalle.ac.id

References

Abdullah, A. G., Dwitasari, N. A., Setiorini, A. H., & Hakim, D. L. (2021). Comparative Analysis Of AHP And Fuzzy AHP For Solar Power Plant Site Selection. Journal of Engineering Science and Technology, 16(4), 3505–3520.

Agius, K., & Chaperon, S. (2023). The Dependency‐Autonomy Paradox A Core‐Periphery Analysis Of Tourism. Wiley, 506–516. https://doi.org/10.1002/jtr.2582.

Aguiar-Quintana, T., Román, C., & Gubisch, P. M. M. (2022). The Post-COVID-19 Tourism Recovery Led By Crisis-Resistant Tourists: Surf Tourism Preferences In The Canary Islands. Tourism Management Perspectives, 44(December 2021), 1–13. https://doi.org/10.1016/j.tmp.2022.101041.

Bettencourt, S., Freitas, D., Costa, S., & Caeiro, S. (2023). Public Perceptions, Knowledge, Responsibilities, And Behaviour Intentions On Marine Litter: Identifying Profiles Of Small Oceanic Islands Inhabitants. Ocean and Coastal Management, 231(May 2022), 1–14. https://doi.org/10.1016/j.ocecoaman.2022.106406.

Buckley, J. J. (1985). Fuzzy Hierarchical Analysis. Fuzzy Sets and Systems, 17(3), 233 247. https://doi.org/10.1016/0165-0114(85)90090-9.

Buckley, J. J. (2005). Fuzzy Statistics: Hypothesis Testing. Soft Computing, 9(7), 512–518. https://doi.org/10.1007/s00500-004-0368-5.

Bulchand-Gidumal, J. (2022). Post-COVID-19 Recovery Of Island Tourism Using A Smart Tourism Destination Framework. Journal of Destination Marketing and Management, 23, 1–13. https://doi.org/10.1016/j.jdmm.2022.100689.

Burbano, D. V., Valdivieso, J. C., Izurieta, J. C., Meredith, T. C., & Ferri, D. Q. (2022). "Rethink And Reset" Tourism In The Galapagos Islands: Stakeholders' Views On The Sustainability Of Tourism Development. Annals of Tourism Research Empirical Insights, 3(2), 1–12. https://doi.org/10.1016/j.annale.2022.100057.

Campos, C., Laso, J., Cristobal, J., Albertí, J., Bala, A., Fullana, M., Fullana-i-Palmer, P., Margallo, M., & Aldaco, R. (2022). Towards More Sustainable Tourism Under A Carbon Footprint Approach: The Camino Lebaniego Case Study. Journal of Cleaner Production, 369(July), 1–13. https://doi.org/10.1016/j.jclepro.2022.133222.

Chansuk, C., Arreeras, T., Chiangboon, C., Phonmakham, K., Chotikool, N., Buddee, R., Pumjampa, S., Yanasoi, T., & Arreeras, S. (2022). Using Factor Analyses To Understand The Post-Pandemic Travel Behaviour In Domestic Tourism Through A Questionnaire Survey. Transportation Research Interdisciplinary Perspectives, 16(July), 1–11. https://doi.org/10.1016/j.trip.2022.100691.

Couto, G., Castanho, R. A., Santos, C., Pimentel, P., Sousa, Á., Faria, S., & Batista, M. da G. (2021). Guidelines For Tourism Sustainability In Ultra-Peripheral Territories: A Research Based On The Azores Region's Touristic Companies' Analysis. Sustainability (Switzerland), 13(7). https://doi.org/10.3390/su13073895.

Hovelsrud, G. K., Olsen, J., Nilsson, A. E., Kaltenborn, B., & Lebel, J. (2023). Managing Svalbard Tourism: Inconsistencies And Conflicts Of Interest. Arctic Review on Law and Politics, 14, 86–106. https://doi.org/10.23865/arctic.v14.5113.

Hyytiainem, K., Kolehmainen, L., Amelung, B., Kok, K., Lonkila, K., Malve, O., Simila, J., Zandersen, M., & Sokero, M. (2022a). Extending The Shared Socioeconomic Pathways For Adaptation Planning Of Blue Tourism. Futures, 137(December 2021), 1–13. https://doi.org/10.1016/j.futures.2022.102917.

Joudar, S. S., Albahri, A. S., & Hamid, R. A. (2023). Intelligent Triage Method For Early Diagnosis Autism Spectrum Disorder (ASD) Based On Integrated Fuzzy Multi-Criteria Decision-Making Methods. Informatics in Medicine Unlocked, 36(September 2022), 1–21. https://doi.org/10.1016/j.imu.2022.101131

Kato-Huerta, J., & Geneletti, D. (2023). A Distributive Environmental Justice Index To Support Green Space Planning In Cities. Landscape and Urban Planning, 229(November 2021), 1–13. https://doi.org/10.1016/j.landurbplan.2022.104592.

Leelawat, N., Jariyapongpaiboon, S., Promjun, A., Boonyarak, S., Saengtabtim, K., Laosunthara, A., Yudha, A. K., & Tang, J. (2022). Twitter Data Sentiment Analysis Of Tourism In Thailand During The COVID-19 Pandemic Using Machine Learning. Heliyon, 8(10), 1–11. https://doi.org/10.1016/j.heliyon.2022.e10894.

McLeod, M., Dodds, R., & Butler, R. (2021). Introduction To Special Issue On Island Tourism Resilience. Tourism Geographies, 23(3), 361–370. https://doi.org/10.1080/14616688.2021.1898672.

Moncada, S., Briguglio, L., Kothari, R., & Di Matteo, T. (2016). Sustainable Development Or Eco-Collapse: Lessons For Tourism And Development From Easter Island. Sustainability, 8(11), 1093. https://doi.org/10.3390/su8111093.

Ohwo, S. O. (2018). Comparison Of Fuzzy Logic And Analytic Hierarchy Process (AHP) Effectiveness Effectiveness As Engines Or The Development Of Intelligent Medical Diagnostic Systems. Digital Innovations, 6(1), 75–86.

Raco, J. R., Krejci, J. V., Ohoitimur, J., Raton, Y., Adrian, A. M., Rottie, R., Soputan, J., Ngenget, S., Sumual, L., & Sumakud, E. (2021). Priority Sector Of Small And Medium Enterprises Using Ahp: A Case Study Of Yamaru Enterprise. International Journal of the Analytic Hierarchy Process, 13(2), 220–239. https://doi.org/10.13033/ijahp.v13i2.862.

Raco, J. R., Krejci, J. V., Ohoitimur, J., Raton, Y., Adrian, A. M., Rottie, R., Soputan, J. Ngenget, S., Sumual, L., & Sumakud, E. (2021). Priority Sector Of Small And Medium Enterprises Using Ahp: A Case Study Of Yamaru Enterprise. International Journal of the Analytic Hierarchy Process, 13(2), 220–239. https://doi.org/10.13033/ijahp.v13i2.862.

Román, C., Borja, A., Uyarra, M. C., & Pouso, S. (2022). Surfing The Waves: Environmental And Socioeconomic Aspects Of Surf Tourism And Recreation. Science of the Total Environment, 826, 1–12. https://doi.org/10.1016/j.scitotenv.2022.154122.

Saaty, T. L. (1980). The Analytic Hierarchy Process: Planning, Priority Setting, Resource Allocation. McGraw-Hill.

Sadeghi, M., Naghedi, R., Behzadian, K., Shamshirgaran, A., Tabrizi, M. R., & Maknoon, R. (2022). Customisation Of Green Buildings Assessment Tools Based On Climatic Zoning And Experts' Judgment Using K-Means Clustering And Fuzzy AHP. Building and Environment, 223(May), 1–14. https://doi.org/10.1016/j.buildenv.2022.109473.

Suárez-Rojas, C., León, C. J., & Lam-González, Y. E. (2023). What Drives You To The Sea? Animal Rights, Environmental Protection, And Sensation Seeking. Marine Policy, 147(October 2022), 1–9. https://doi.org/10.1016/j.marpol.2022.105348.

Telesford, J. N. (2021). Critiquing 'Islandness' As Immunity To COVID-19: A Case Exploration Of The Grenada, Carriacou, And Petite Martinique Archipelago In The Caribbean Region. Island Studies Journal, 16(1), 308–324. https://doi.org/10.24043/isj.155.

Tribe, J., & Paddison, B. (2023). Critical Tourism Strategy. Annals of Tourism Research, 98, 1–13. https://doi.org/10.1016/j.annals.2022.103511.

Zaid, F., Gazder, U., & Barbieri, D. (2024). Multi-Criteria Analysis For Freight Transport Decision-Making With Fuzzy Analytic Hierarchy Process: A Top Management's Perspective For Bahrain. Transportation Research Interdisciplinary Perspectives, 23(December 2023), 1–10. https://doi.org/10.1016/j.trip.2024.101017.

Zhao, N., Wang, H., Zhong, J., & Sun, D. (2022). Assessment Of Recreational And Cultural Ecosystem Services Value Of Islands. Land, 11(2), 1–17. https://doi.org/10.3390/land11020205.