Pengaruh Locus Of Control Terhadap Strategi Operasional Dan Kinerja UMKM Di Kabupaten Muna Propinsi Sulawesi Tenggara Dengan Lingkungan Sebagai Variabel Moderator

Authors

  • Fanny Andriani Setiawan Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara
  • Rousilita Suhendah Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

DOI:

https://doi.org/10.24912/je.v21i2.165
Keywords: locus of control, operational strategic, performance, environment

Abstract

This study aimed to examine the effect of locus of control on operational strategy and performance of UKM in districts Muna to the environment as a moderator variable. This research data is the primary data obtained through a questionnaire given to entrepreneurs traditional weaving in Lohia and Kontunaga in the Muna district. The results showed that the locus of control significantly influence the operational strategies of UKM, but have a negative relationship. This happens because the weaving entrepreneurs still have the belief that there are outside forces that can control the things that happen in life as their chance and luck. The results also show that the interaction of locus of control and environmentally significant effect on the operational strategy of UKM. This means that the environment of uncertainty faced by employers weaving cause uncertain situation for employers weaving to make the operational strategy. The results also show that the locus of control has a significant effect on the performance of UKM, and interaction locus of control and the environment also has a significant effect on the performance of UKM. Locus of control is a significant negative effect on the performance of UKM indicate that employers are still weaving industry has knowledge of the weaving industry for generations and very weak in taking the initiative for the development of the weaving industry so that the performance of UKM has declined.


Author Biographies

Fanny Andriani Setiawan, Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

sfannyandriani@yahoo.com

Rousilita Suhendah, Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

rousilita_suhendah@gmail.com

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Published

2016-07-30

How to Cite

Fanny Andriani Setiawan, & Rousilita Suhendah. (2016). Pengaruh Locus Of Control Terhadap Strategi Operasional Dan Kinerja UMKM Di Kabupaten Muna Propinsi Sulawesi Tenggara Dengan Lingkungan Sebagai Variabel Moderator. Jurnal Ekonomi, 21(2), 248–268. https://doi.org/10.24912/je.v21i2.165

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